DIGITAL & STRATEGIC

Writing for Social Media

Write hooks, threads and digital content that cut through noise and spark real engagement.

WHO IS THIS FOR?

Content creators, founders, marketing professionals, freelancers and digital writers.

4 batches per year

There will be 4 batches per year:

Batch 1: 2nd January – 31st March
Batch 2: 1st April – 30th June
Batch 3: 1st July – 30th September
Batch 4: 1st October – 31st December
LEARNING OUTCOMES

What you’ll develop

  • Hooks and headline formulation.
  • Short-form storytelling.
  • Platform-specific adaptation (LinkedIn, X/Twitter, Instagram).
  • Clarity, conciseness and visual formatting.
  • Audience empathy and engagement drivers.
  • Developing a consistent digital writing routine.
CURRICULUM

What you’ll explore

01

01 Digital reader psychology

02

02 Hooks, headlines and attention

03

03 Threads, carousels and short-form craft

04

04 Platform nuances and voice adaptation

05

05 Repurposing and content ecosystems

06

06 Review, analytics and iteration

Key Information

Programme Details

Upcoming Cohort
Batch 1: 2nd January – 31st March | Batch 2: 1st April – 30th June | Batch 3: 1st July – 30th September | Batch 4: 1st October – 31st December
COMMON INQUIRIES

Frequently Asked Questions

Q: Duration, Batch Dates & Format

A: Cohort dates, lecture schedules, and delivery formats are announced prior to each enrollment cycle. Enquire below to receive the latest schedule.

Q: Prerequisites & Preparation

A: Designed for enthusiastic writers, scholars, and professionals at varying stages of craft. Detailed pre-course reading suggestions are shared upon registration.

Q: Assignments, Feedback & Critique

A: Workshops emphasize guided practice, close textual reflection, and substantive feedback on creative or analytical exercises.

Q: Fees & Cancellation Policy

A: Transparent fee structures and refund terms are provided with enrollment proposals.

Ready to begin?

Connect with our team to request detailed programme information, current cohort schedules, or discovery guidance.